More users are using Live Score app and not News app.
How can we make users spend more time using our products and build our brand as the best football news media?
Improve the experience of the users for them to keep using our products.
Lead UX/UI designer
Improving the commenting section and creating new ways to engage users with our products, such as through the creation of the personalised "My Feed".
Also, an idea to create Football "facebook" to unite the fans.
Research and problem definition
Surveys with the users and possible users
Researching user needs - what is the first thing they wanna see
Activelly looking into the competition and their ideas to bring football news to the users
Removal of interstitial
Merging two apps together
Improving comment section
Adding personalised news feed