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Creating beautiful user experiences

UX / UI design     +      Art 


I’m Lena, a designer based in London,

focused on user experience and art.

I also teach yoga.


My Work


Currently working at Visa in the Consulting and Analytics department.

<work in progress>


Supporting global retailers and brands through data science.


I was in charge of 3 projects, including building a SaaS platform, creating a KPI dashboard application and redesigning a Price management app.


Working on the Footballco apps and their websites, Goal Live Scores, Spox.

I was in charge of unifying all our products, rebranding and creating a new Design System and a new app.


Design of the brand and website.​

I created the brand guidlines.

This included logo versions, colours and typography.​ I also created the presentation template.


Redesign of a platform that helps in organising family’s memories.

My focus lied mainly on research, personas, user journeys, visual design and accessiblity.